I.S.R. x Home of esports: football camp with gaming experience
International Sports Revolution organises annual football camps during the summer to provide an unique football experience to all football lovers. How do they ensure that all children have an experience they will never forget? What can they do to make their football camp the most enjoyable?
The physical skill games offer an excellent solution. And how nice it is, then, to test whether they are not only good on the actual field, but also have skills in the digital version of the game! The idea of organising an offline game event was born!
Young people present`
Professional esports player available`
Our offline events and influencer marketing services were applicable to this event. We used six game studios to build a real game arena in the football cafeteria. And four-time Dutch champion Tony Kok helped in the promotion and gave a master class in taking penalty shots at FIFA 20. We organised a FIFA 20 experience at the football camp at v.v. Hattem and at ‘d Olde Veste ‘54.
During the football camp, we divided the group into two parts. Group one went outside to play physical skill games. Group two got a master class in taking penalty shots from Tony Kok in the canteen.
Tony first gave an explanation on the big screen. He told the attentively listening children how he always managed to shoot his penalty shots into the right-hand corner! Next, the children could practice taking penalty shots on one of the six game studios.
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